How MAKEUP: YOUR PASSION CAN TURN INTO YOUR PROFESSION..

Makeup and fashion marketing

Makeup is a technique to change your look by using special cosmetics such as foundation, powder, lipstick cream. 

        • Foundation is usually used to conceal flaws and cover the original skin texture 

• Loose powder is for introducing new, usually pleasant skin texture and other color makeup such as rouge, eye liner and shadow.

Makeup trends

• Rosy glow 

• Floating eye liner 

• Glossy neutrals 

• A berry stain face 

• Smoky coral eye

• Eye shadow as highlighter

• Watercolor lids 

• Dueling gloss

How to start makeup business?

A makeup business sells beauty products, such as eye liner, face powder, different facial for beauty of face, catering to customers’ individual beauty needs. Products are sold to customers, in a standalone store, or through independent consultants.

Plan your business: A clear plan is essential for success. It will help you map out the specifics of your business and discover some unknowns. There are some ways such as

• Name of your business

• Costs involved in opening of business

• Ongoing expenses for a makeup business

• Target market

Form a legal entity: Establishing a legal business entity such LLC prevents you from being personally liable if your makeup Business is sued.

Register for taxes: Before opening of business you will need to register for a variety of state and federal taxes.

Business bank account and credit card must be opened: it is essential for personal asset protection.

Set up business accounting

Obtain necessary permits and licenses

Get business insurance for the safety of business

Define your products brand?

Is this business right for you or not?

The business with cosmetics will find success in this industry. shows that business is right for you. You will earn more money with cosmetic business.

Some skills and experience that will help you make a successful makeup business:

• Real world experience

• You will also work on beauty store

• You will have experience to attract the customers

You will be learnt from the successes and failures of your future competitors. Your education must be important for your successful business.

How much benefit from makeup business?

In this industry average profit is 40% with some running as high as 80%. Influences on fashion marketing through technology such as communication, computer intranet, internet, video, fax, telephone, and websites have great effect. Today this business works very well because every person need makeup and fashion. 

Purpose of makeup

Makeup is used to enhance the outer beauty without harming the skin. Skin is the largest organ of the body. It is a protective shell that needs to breathe and be nourished and nurtured.

Importance

Every person use makeup either male or female for beauty and to look gorgeous in front of someone.

Now a day’s makeup is a fashion. If makeup products are not available for us then either male or female looks ugly in that way.

Besides makeup there are also other fashionqble items including clothes ,short shirts, sandals, bulky earings, skinny jeans etc.

Do you know they also harm us...

Related article: here is the list of 10 fashionable items that can harm your health...

Do you also love your makeup gadgets??

What it would be like if you carry  your passion towards your profession...👍👇                                                                                                                                                       Fashion marketing

Introduction

Define your products brand

Is this business right for you or not?

The business with cosmetics will find success in this industry. shows that business is right for you. You will earn more money with cosmetic business.

What are the requirements for starting fashion marketing?

1. Identify a need in the market

2. Develop a business plan for successful business 

3. Identify your target audience and also awareness for public dealing

4. Starting designing in fashion marketing 

5. Find a clothing manufacturer

6. Choose a unique brand name, logo and market profile 

7. Choose a best price point for your items

8. Begin the marketing process

9. Set realistic sales and distribution goals

10. Start a soft launch and then look for more investment and partnerships

Function of marketing

• Channel management for fashion marketing

• Promotion

• Selling

• Information about marketing management

• Pricing management for fashion marketing

• Product management 

Basic marketing skills that should be on every marketers resume

• Internal and interpersonal communication skills

• Be a confident public speaker

• Attitude maintain for lifelong learning to become a successful business men/women

• Be type an organized

• Know how to set goals for business

• the difference between goals, strategies and tactics understand

Marketing strategies for fashion brand

• Make website

• Have a mobile presence

• Social world must be joined

• Attach an influencer to your unique brand 

• Follow  the latest technologies personalize everything

• Remarket to your users 

• Focus on your visual

Is a fashion marketing good career?

Yes, fashion marketing is a good career such as 

• Firstly, products like cosmetics will need to be marketed in the fashion industry.

• Secondly, fashion marketing can be challenging every person but also a great way to exercise your creativity and business

Fashion marketing chain

Importance of fashion marketing

Fashion is changing constantly and that is makes it a very important task to also keep changing the marketing strategies that are used in this field. Marketing is important because it helps you sell your products or services in a good way and also increase your confidence .The basic purpose of any business is to make money and marketing is an essential channel to reach that end goal. Creative explained that without marketing’s many businesses would not exist because marketing is ultimately what drives sales. There are many way to do so but the only right way would be achieved once a complete understanding of the behavior and the very nature of fashion is grasped.

The role played by fashion marketing

Fashion marketing plays a very important role in spreading a certain fashion label and its products. If done right, fashion marketing is the basic key to the success of brands and designers. There are many ways in which this is helpful to the marketers and designers alike. 

Communication and influence

Fashion marketing is the best way in which customers can be influenced. The best kind of communication is made possible when marketing is done in right manner. Dealing ship a professional or an expert in this area is very important so that the best can be derived out of these processes. 

            Written by: Maria ishaq

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